Investment Management

Apprise provides wealth management services on a fee-only basis where client portfolios are managed according to the client’s stated investment goals and objectives. Investment portfolios are tailored to the needs of the individual client.

The portfolio manager works closely with the client to draft an investment policy statement (IPS) which sets the parameters for the investment portfolio. Among other factors, the statement incorporates investment return expectations, risk tolerance, time horizon, liquidity needs, and income requirements in formulating an asset allocation and asset location framework. 

We manage investment portfolios but do not “speculate” or “time” the market, or otherwise gamble with our clients’ money.

The integration of non-subjective rules creates a sophisticated risk management platform

The integration of non-subjective rules creates a sophisticated risk management platform

The integration of non-subjective rules creates a sophisticated risk management platform

The integration of non-subjective rules creates a sophisticated risk management platform

1

Simple, Objective Rule

Our approach relies on the integration of simple, objective rules developed over years of experience and evaluation.

2

Sophisticated Risk Management Platform

The integration of non-subjective rules creates a sophisticated risk management platform.

3

Informed Exposures

Our risk management platform provides a “weight of the evidence” approach to objectively evaluate the investment backdrop and systematically adjust risk exposures

4

Compounding Wealth

Our process is designed to generate attractive risk-adjusted returns that dampen the

Our Approach

We employ a value-oriented investment style utilizing a combination of growth and value stocks, exchange-traded funds, and mutual funds. Value stocks typically trade at low prices relative to anticipated earnings and have above-average dividend yields. Growth stocks offer value when purchased at prices that do not reflect future growth potential. Investments are made in companies with perceived competitive advantages, including know how or trademarks. We also favor companies with solid underlying fundamentals such as strong balance sheets and profitability, but whose share price appears to be temporarily depressed. Our goal is not necessarily to beat the market but to build a portfolio that allows clients to meet their short- and long-term goals and objectives.